Using the Kleidi™ Trademark

Please use the above trademark in accordance with the Arm trademark use guidelines. In addition, please follow the Arm branding guidelines if you hold a valid trademark licence from Arm.

Symbol:

Approved nouns:

software
open-source software
machine learning
ML
computer vision
artificial intelligence
brand

Use format:

Arm® Kleidi [approved noun]


Always use the Kleidi trademark preceded by the Arm trademark in its first use, i.e. Arm® Kleidi. You do not have to use the Arm trademark in each subsequent use of the Kleidi trademark.

Notice:

Arm and Kleidi are registered trademarks or trademarks of Arm Limited (or its subsidiaries or affiliates) in the US and/or elsewhere.

Use example for Kleidi trademark

Example

Correct use

Incorrect use

#1

Arm® Kleidi software

Arm Kleidi software

Sub-brands

Arm® KleidiCV
Arm® KleidiAI
Arm® Kleidi Libraries

Symbol:

Approved nouns:

software
open-source software
machine learning
ML
computer vision
artificial intelligence
brand

Use format:

Arm® KleidiCV [approved noun]
Arm® KleidiAI [approved noun]
Arm® Kleidi Libraries [approved noun]


Always use the Kleidi trademark preceded by the Arm trademark in its first use, i.e. Arm® KleidiCV, Arm® KleidiAI and Arm® Kleidi Libraries.

You do not have to use the Arm trademark in each subsequent use of the Kleidi trademark.

Notice:

Arm, Kleidi, KleidiAI, KleidiCV and Kleidi Libraries are registered trademarks or trademarks of Arm Limited (or its subsidiaries or affiliates) in the US and/or elsewhere.

Use example for Kleidi trademark

Example

Correct use

Incorrect use

#1

Arm® KleidiCV software

Arm KleidiCV software

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